Google has introduced a new WordPress plugin that integrates with four Google products: Analytics, Search Console, PageSpeed Insights and AdSense. With the free Site Kit plugin, users can access unified insights and recommendations by Google directly from the WordPress admin panel. There are no insights in Site Kit that you cannot already access in the integrated tools; the plugin simply makes it easier to access them from a single dashboard.
Site Kit will also let you know when you have hit publishing milestones by providing total views, average impressions and average click through rate for posts. You can also quickly glance at stats for each page. Just navigate to that page and access the stats from a click on the admin bar.
Google plans to expand the plugin’s capabilities and integrations down the line – we sure would love to see some type of integration with Google Ads.
Site Kit is currently in beta – you can be an early access tester.