- On April 12, 2011
- Google Places, hotpot, hyperlocal search, local search
Hotpot is a recommendation engine that displays reviews and ratings of local businesses and establishments. Until last week, Google Hotpot reviews were integrated with Google Places in the iPhone and Android Google Places apps when users were searching Google Maps or Google.com. You set a geographical location and local reviews were displayed. Now Google has rolled Hotpot into Google Places.
According to Google, the Hotpot “community has quickly expanded to millions of users who are rating more than one million times per month and enjoying a truly personalized view of the world.” So they are making Hotpot a permanent part of Google Places. They also plan to add more features to Google Places to make it even easier to rate, discover and share.
How does merging Google Hotpot Reviews into Google Places affect you?
If you have a Google Places account, make sure it is complete and optimized. If you don’t have one, create one. You have to be found in order to be reviewed!